What’s a QR barcode?

Your customers are going mobile and you are going to need avenues for reaching them wherever they may be.

A QR (Quick Response) code is one of many mobile tags used by savvy marketers to reach consumers and prospects who are increasingly becoming more mobile. These unique bar codes are response mechanisms that let you easily jump from printed materials to the Web using your mobile Smartphone.

The QR code enables customers — and potential customers — to instantly learn more about a business by visiting a mobile version of the business on any supported Smartphone (currently over 20% of all mobile phones).

QR codes are two-dimensional “barcodes” that can transmit the viewer to a Web URL where they may be presented with a video, audio or special offer. The opportunities are endless. QR codes can be printed onto just about anything – business cards, brochures, advertisements, signs, buses even on the side of a building. A Smartphone equipped with a 2-D barcode reader (app) and Internet accesses are required to experience the advantages of mobile tagging.

Many new Smartphones come now with pre-installed QR reader applications. There are many applications available for download on Smartphone, like i-nigma; NeoReader and Scanlife.

CLICK HERE to see an entertaining  QR code commercial in Japanese…

Try scanning these QR codes

Contact us today and let us show you how to expand your marketing message through QR codes.

We can create and print QR codes that will launch:

  • Your website
  • A calendar event (including date and time, location and other information)
  • Your contact information  (like your business card)
  • Plain text
  • A phone number
  • YouTube
  • eBay
  • and many other useful idea

Recent examples we noticed:

BEST BUY -  QR codes are printed on the price tag next to the each product. Scanning it will take you to a website page that will explain the product features in details including comparisons to similar products and customers satisfaction surveys.

HBO – promoted the new season of True Blood with the first QR code on TV. The code sends the viewer to a trailer for True Blood’s upcoming season.

USA Today- has used QR codes in ads for the NFL and its website for logoed items.

Museums are using QR codes to send visitors to their websites for more information about exhibits and displays. Airlines are using QR codes as boarding passes.

Target department stores are using QR codes to promote coupons.

Real Estate – Owners post a sign with QR bar code that takes the reader to a web site filled with photos and details of the property.

Retail Stores – post the QR code on their window so shoppers can get more information even after hours.

For More Information  – Call us at 561-833-9663 or email: Yuda@SirSpeedyPB.com

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